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Sonntag, 23. Mai 2010

B2B Marketing: Currencey of getting information from people is trust and exchange of value

We should all take a lesson from Facebook and understand that getting information from people is not a zero-sum game. It’s a gradual process—the currency of which is trust and exchange of value.

Great summary! Title of Christopher Koch's posting is "How Facebook’s Privacy Disasters Will Change B2B Marketing".

Posted via web from Digital naiv - Stefan63's Posterous

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